Globalization and Its Impact on Cultural Identity: A Comparative Analysis

Abstract

Globalization, as a multifaceted phenomenon, significantly influences cultural identities across diverse societies. This scholarly article conducts a comparative analysis to explore the nuanced impacts of globalization on cultural identity. By examining the processes of cultural homogenization, hybridization, and the preservation of cultural diversity, this paper aims to elucidate how globalization shapes and reshapes cultural identities in different contexts, highlighting both converging and diverging trends.